Collections 2.0 On-Demand Webinar

The 2025 Collections Playbook: Practical Strategies for Credit Union Leaders

Start 2025 with a clear collections strategy. This session will dive into proven approaches for leveraging automation, offering empathetic payment options, and strengthening fraud prevention—key areas that will shape collections success this year.

You’ll hear from a special guest, Sonya Harris, SVP of Lending at Community Resource Credit Union, who will share real-world strategies and lessons. Hosted by Michael Pupil, VP of Collections, this webinar will equip you with actionable strategies to improve operational efficiency, enhance member engagement, and set your team up for success in 2025.

Recorded on Thursday, February 20, 2025

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Learning Outcomes:

1. Incorporate Automation to Drive Efficiency:

Discover how automation can streamline your collections processes, reduce delinquency rates, and free up your team to focus on high-value member interactions.

2. Engage Members Through Digital Channels:

Learn how to leverage text messaging, payment portals, and other digital tools to enhance member engagement, improve response rates, and create a seamless collections experience.

3. Strengthen Fraud Prevention Efforts:

Gain actionable strategies to address the growing threat of fraud, protecting both your credit union and its members in an increasingly digital landscape.

4. Balance Empathy with Operational Excellence:

Explore how offering flexible payment plans and personalized options can meet members where they are—fostering trust and loyalty—while achieving your credit union’s business objectives.

5. Prepare for the Future of Collections in 2025:

Understand the evolving landscape of collections and identify opportunities to leverage AI and other emerging tools to create better outcomes for your team and your members.

Why Attend?

Learn how AI is reshaping the future of community financial institutions.
Hear directly from Magnifi Financial about their transformative journey with ChatGPT-like bots.
Engage with industry experts and get answers to your burning questions.

Meet Our Expert Speakers

Guest

Sonya Harris

SVP of Lending
Community Resource Credit Union

Host

Michael Pupil

VP, Collections Business Unit
Eltropy

Special Guest

Sonya Harris

SVP of Lending, Community Resource Credit Union

will share real-world strategies and lessons. Hosted by Michael Pupil, VP of Collections, this webinar will equip you with actionable strategies to improve operational efficiency, enhance member engagement, and set your team up for success in 2025.

The 2025 Collections Playbook: Practical Strategies for Credit Union Leaders

Learning Outcomes:

1. Incorporate Automation to Drive Efficiency: