How APL Federal Credit Union Lowered Delinquency Rates by 20% with Texting
APL Federal Credit Union’s VP of Lending Sean Manion joined host Mike Lawson on this podcast CUbroadcast to share impressive details about lowering their delinquency rate by 20%, as well as loan application call volumes by 60%.
How did the credit union achieve these numbers? By using Eltropy’s digital conversations platform, including Text messaging capabilities that helped Howard County’s leading credit union drop its loan application call volume and delinquency rate significantly.
They discussed:
- How Eltropy’s Text messaging helps credit unions enhance their digital conversations
- What prompted APL FCU to need this kind of solution
- How they lowered delinquency rate by 20% and loan application call volumes by 60%
- What’s next for APL FCU
Watch the video podcast here
