How To Begin The Journey To ‘Phygital’ – Ashish Garg article on

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by Team Eltropy

Ashish Garg, CEO of Eltropy, discusses in this Forbes Technology Council article “How To Begin the Journey To ‘Phygital'” just how an AI-driven digital conversations platform can help CFIs improve operations and impact the bottom line.

He discusses:

  • The benefits of going “phygital”
  • Four steps to begin the journey
  • How evaluating current digital capabilities and identify gaps; training employees; focusing on data and analytics; and articulating goals can help community banks and credit unions to fully embrace the digital age and start the journey towards a systemic, digital + physical communications strategy.

Read the article here:

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