Increase
in utilization
in utilization
50
%
Opt-ins
within 5 minutes
within 5 minutes
50
From day one, Natco saw a significant increase in their ability to text with their members.
Results
- Within a 30 day span, they were able to send over double the amount of text messages compared to prior months, equating to almost 20,000 personalized messages.
- With the new segmentation and stronger organization, usage of the platform increased 150% across all departments as well.
- The addition of a new VIP saw 100 opt-ins within 5 minutes, showing how eager members were to utilize their platform of choice.
