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Eltropy orchestrates growth, optimizes performance, and delivers tangible value for 700+ credit unions and community banks. See how our customers are transforming themselves with the Unified Conversations Platform.
Stronger Brand Recognition
By integrating the mascot - Sam the Saver with the chatbot, the CU made interactions more memorable, familiar, and member-friendly.
Less response time with Texting, from 3-5 minutes to just 10 seconds.
Enhanced staff scheduling as Texting provides extended HR coverage and support.
Easy access to accurate employee records with efficient documentation via Texting.
Positive feedback as employees enjoy hassle-free leave reporting without callbacks.
“We saw a significant drop in routine calls, allowing our associates to focus on deeper, more meaningful conversations with members instead of handling basic self-service inquiries.”
Brandy Roy
VP of Information Technology at CME FCU
CME Federal Credit Union knew its members—first responders, firefighters, and teachers—weren’t exactly working 9-to-5. They needed answers at odd hours, between emergencies, or during a rare quiet moment. But calling a branch? Not always an option.
With Eltropy, they introduced an AI-powered chatbot, Sam the Saver, with personality, precision, and a knack for making banking feel effortless. Day or night, Sam was there, handling account questions, guiding members through transactions, and even cracking a joke or two. But it wasn’t just about automation – he was about connection.
Soon, members took notice. “Sam, you and I chat all the time!” one said at a branch opening, proving that even a digital assistant could become a trusted financial sidekick. And while Sam handled the routine stuff, CME’s team was freed up to focus on what really mattered—building relationships and solving complex issues.
They also implemented strategies to fine-tune Sam by analyzing what members really needed, and expanded their digital game with text messaging, appointment scheduling, and even video banking. Because for CME, the goal wasn’t just convenience—it was making banking smarter, faster, and a whole lot more human.
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